Belle’s Best, Tianmeiyi, Zhenmei Poetry, etc.


Southern News reporter Chen Yangkai intern Chen Yanzhen

Recently, the Guangdong Provincial Market Supervision and Administration Bureau announced the 2019 provincial footwear product quality supervision spot check. In the inspection of 300 shoe products produced by 211 companies, 191 products produced by 156 companies were unqualified, and the unqualified rate was 63.67%. Among them, a list of many brands of well-known shoes enterprises, including Bata, Joy Peace, Basto (Best) and Teenmix (Tianmeiyi).

For this quotation, unqualified product producers and sellers, the Guangdong Provincial Market Supervision Administration will be responsible for the relevant land market supervision and administration bureau to order producers to stop production, sell the same oversee overall product, and completely clean the stock products, The product is sold for a limited time and actively publishes relevant information. Notify that the seller stops selling the same model product, rectifying products to list sales, need to replace the product packaging or make product qualified commitments. The market regulatory authorities regularly follow the qualified product implementation of the product implementation of the product and its producers and producers, sellers, and sales of the quality supervision credit, implement credit classification supervision.

Belle multiple brand products on the list

1 batch of products detected toxic dyes

The results showed that the 4 batches of products produced by the new Belle Shoes (Shenzhen) Co., Ltd. have on the list. Among them, BATA1 batch sheep leather female casual shoes and Joy PEAC (real beauty) 1 batch of leather shoes peeling strength project failed. Stripping strength projects mainly assess the product shoes and the sole combination fastness. The project is unqualified, which will affect the normal wear of the product, and the product causes the adhesive degumming in the adhesive site in a short period of time. In 2 batch products, the production unit is produced in the new Baili Shoes (Shenzhen) Co., Ltd., and the application is reviewed to the Guangdong Provincial Market Supervision Administration and the application for rectification. After review, Bata sheep leather female casual shoes qualified.


In addition, the new Belly Basto (Best) 1 batches of leather leather leather leather boots failed. Folding performance projects are mainly assessment shoes to help with sole adhesion strength and abundance resistance. The project is unqualified, and the product is easy to have a housing or bottom wall gel, and the sole is easy to have a crack. Teenmix (Tianmeiyi) 1 batch of cow-section leather women’s shoes, was detected to decompose harmful aromatic amine dyes exceeded the standard. Decomposing aromatic amine dye projects mainly assess whether there is a toxic dye in shoe. When the project is unqualified, it can result in a debitable cancer aromatic amine dye in contact with the human body, and its harmful ingredient is absorbed by the skin, and more than 20 carcinogenic anlamines are produced under special conditions.

As of the paper, Nandu reporter in the new Belly Shoes (Shenzhen) BATA, JOY PRACE (Temple), Basto (Best), Teenmix (Tianmei), in the four brand Tmall flagship store, did not find relevant unqualified model The product is selling.

Belle products

Not the first time I boarded the quality black list

Belle International official website information shows that the new Belle Shoes industry is a new Baili Shoes (Shenzhen) Co., Ltd., founded in early 2014, IT service type enterprise, registered capital of 150 million yuan. According to the Tianji app, the new Baili Shoes (Shenzhen) Co., Ltd. is a wholly-owned subsidiary of Lihua Shoes Trading Co., Ltd. The new Belly Shoes industry as the only IT service company in Belle Group, shoulders the construction of IT system of Belle Group headquarters and subsidiaries. Belle Group is a famous Chinese footwear brand chain management company, there are more than 20,000 direct storage shops in the mainland. In 2013, the Group completed nearly 40 billion yuan.

It is worth noting that Belle’s products are not the first time to board the quality blackboard. On November 13, 2019, Ningbo Market Supervision Administration released the 2019 circulation field of footwear quality sampling situation, Belle (Belle) unqualified product for the item number CE6555 infant licking, unqualified items for small accessories Tensile force in March 2020, the Shanghai Market Supervision Administration supervised the quality of footwear products sold by the network platform. 60 batches of products were taken out, and 12 batches were unqualified. Belle’s Basto, Sena (Senda), two brands of Basto, and Sena (SENDA) were not qualified.

For this product, the sample is not qualified, and the southern reporter contact Belle International official website contact, but it has not been able to dial.

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