The shampoo bottle is made into a child’s table and chair, L’Oreal launched the “full empty bottle” environmental protection project

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The shampoo bottle is made into a child’s table and chair, L’Oreal launched the “full empty bottle” environmental protection project

Recycling abandoned shampoo bottle can be specially treated into a table and chair to be given to schools in remote areas. L’Oreal’s recently launched this environmental -friendly recycling project, “Love Manchong Bottle”, is known as “the benchmark for plastic recycling in the beauty industry” by Yan Shidong, deputy director of the Mission Center of the Ministry of Environmental Protection.

At 8:30 on the evening of May 8th, in the lobby of the Plaza Plaza in Shanghai, the “Love Mankong Bottle” event was officially launched. The senior leaders of the three parties of the environmental protection public welfare activities, Lan Zhenzhen, vice president of China, Yan Shidong, deputy director of the Mission Center of the Ministry of Environmental Protection, and Tom Szaky, chief executive of Terracycle, attended the ceremony.

(From left) Yan Shidong, deputy director of the Mission Center of the Ministry of Environmental Protection, Tom Szaky, Chief Executive Officer of Terracycle, Liu Haoran, Chuncai Ambassador Liu Haoran, and Lan Zhenzhen, vice president of L’Oreal China, attended the event launching ceremony.

According to the campaign activities, the “Love Mankong Bottle” project is mainly divided into three stages -consumers participating in the event will receive the “Chuncai” shampoo owned by L’Oreal for free, and the empty bottle will be returned after use. The company conducted special treatment of waste plastic bottles and donated to children in remote areas. This method of environmental protection zero waste can help schools create a better learning living environment and improve consumer environmental protection awareness.

“After consumers sign an empty bottle recycling agreement through our activity page, they can come to Shanghai to receive 200 ml of ‘Chuncai’ formal shampoo. After use, (consumers) can register by logging in to the Tyri Ringguang website registration website to register Information such as information and other express delivery can also be recovered through the bee lotus store. “Zhu Ning, director of public relations of the Ministry of Cosmetics, China, said.

Zhu Ning said that consumers who receive “Chuncai” shampoo will receive reminders of recycling shampoo bottle one month later. At the same time, the official Weibo of the brand Chuncai will also open a special section to push the progress and relevant information of the collection of waste shampoo bottles per month.

At the event site, Tom Szaky, CEO of Terry Ringbao, briefly introduced the pollution of the environment around plastic bottle: if humans throw away all the shampoo bottles used by humans, then all these abandoned plastic bottles can be connected to the earth every year. 15 laps. At the same time, a shampoo bottle can be completely decomposed in the soil for 450 years.

According to the relevant person in charge of Tyri Environmental Protection Corporation, during the project period, consumers can also send any brand of shampoos and protective bottle to Terry Environmental Protection Company, which is not limited to L’Oreal. And the event does not have strict requirements for the raw materials of plastic. “Our scientific research team in the US headquarters will re -recipe plastics to ensure that the desks and chairs produced are safe and reliable.”

Regarding L’Oreal’s environmental protection public welfare project, Yan Shidong, deputy director of the Mission Center of the Ministry of Environmental Protection, told Surging News

It is worth noting that L’Oreal announced in 2013 that by 2020, it will promise that 100%of its products will be beneficial to the environment and society.

Quality plastic packaging products recommended: KSUN 1000Ml 1L Custom Luxury Round Frosted Shampoo Bottles Pet Shower Gel Bottle Empty matte shampoo bottle